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Thursday, 13 May 2010

Otley Guide 18 water holes

So the next step after the individual has personalised there own otley is to go to the pubs . As much as the t-shirt provides an occasion it gives limited information about the individual pubs and what they have to offer. So i will provide the pub crawlers with a guide of the run, the information inside has been gathered through research and personal experience. I want this guide to be visually relevant ,informative and something that is pocket size that can be easily taken but equally read and kept at home.To provide this information i will include an Otley guide to all the pubs that opens as a hotdog fold and lists all the pubs a map and a start point.






the idea a guide to 18 water holes(pubs) along the otley run. The elephant theme is continues as elephants follow each other to each watering hole. This concept is shown in the visuals the elephant are lined up and the circles each represent a hole. Within each circle (hole) is concise and relevant information about each pub ranging from price to atmosphere. On the back is a map that shows the location of each pub and surrounding streets. I have also aimed to be visually consistent in keeping the cmyk colour scheme. 
Posted by Greenways at 08:13
Labels: Speaking from experience

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