Sweet Dreams.

How do I combine my chosen word, image, and colours together to make an effective design?
        I initially wanted my idea to be about fruit, possibly milkshakes. This would have been aimed at fruit dreams, So a banana dreams to be a banana milkshake!
        I simplified this idea to sweet dream a common phrase that is easy to associate with. My image therefor is the classic outline of a sweet. the branding is dreams. Dreams occur in beds beds are comfortable so chocolate is more of a comfort so the product is now Sweet chocolate dreams, and this explains the colour.

Word: My chosen word is Dreams no surprise.
Image: Sweets of the boiled and wrapped variety.
Colours: I have chosen Purple, this is as much an informed choice as it is an association with chocolate. Informed because this is the colour I dream about the most.